Reading Time: 1 minuteI’m a self-admitted podcast junkie. I love learning new stuff and podcasts are an incredible way to do that. On my commute, at the gym, in the shower, it doesn’t…
TJ Waldorf
Why Successful Marketers are Like Great Hollywood Movie Agents.
Reading Time: 3 minutesWhen it comes to learning new concepts and ideas, I believe in standing on the shoulders of giants. One such marketing giant is Joe Chernov, CMO of Insight Squared. I…
Performance Management is Hard. Three Filters to Make it Easier.
Reading Time: 3 minutesDeveloping and managing a high performance team is every leader and managers goal. Having the right team, skills, culture, momentum and ultimately results is what we aim for each and…
Why Mentors are critical to your success, and how to find them.
Reading Time: 3 minutes “Mentors are everywhere. Look for them, learn from them.” ~Beth Comstock This recent Facebook post by Beth Comstock, former Vice Chair at GE, prompted me to think about how important…
Stop the one-upmanship bullsh%t: How to think about competition in business.
Reading Time: 3 minutesThis topic of competition should be front and center for business leaders at all times, and probably is. However, it’s rarely contemplated through the proper lens. On the surface, we…
Marketing Wisdom from Seth Godin: Cat owners don’t buy Fancy Feast for their cats.
Reading Time: 2 minutesLast week several hundred marketers swarmed Navy Pier in Chicago for Marketo’s Marketing Nation Summit. I attended for a couple reasons, one being the fact that one of my marketing…
My daily one-page plan that keeps me focused and productive. (template included)
Reading Time: 3 minutesI wrote a post about the importance of personal 1:1 meetings and self-reflection last week and have received a bunch of requests for the daily one page plan I use. So, as…
The Most Critical 1:1 Meeting You Are Mindlessly Neglecting
Reading Time: 5 minutesIf you’re a manager, you likely have some form of a one-on-one meeting with your direct reports. Whether it’s daily, weekly, monthly or quarterly. By phone, email, or in person.…
After talking with thousands of clients, here’s the glaring lesson I’ve learned
Reading Time: 4 minutesWhy your company should consider a new operating mode within sales and client services. I have the incredible job of leading a sales and marketing organization for a fast growth…
The 6 Stars of Leadership
Reading Time: 2 minutesOver the last few years I have been focused (borderline obsessed) with honing my leadership skills and abilities. If you were to look through my library, this would be a…